E-Commerce Website for SDC in Bradford 

The Society of Dyers and Colourists (SDC) is the world’s leading independent, educational charity dedicated to advancing the science and technology of colour worldwide. Established in 1884, we have been representing our members and our industry for over 138 years.
We originally started to work with SDC on a digital marketing campaign so had a good understanding of the organisation so when they decided to look at developing a new website, we were the logical choice.

What We Did

SDC’s previous main website was several years out of date and had a content management system (CMS) that was no longer fit for purpose. In addition they had individual sites for other parts of the organisation so SDC wanted a new website that included all parts of the organisation including a members area, shopping facility and a course/ event booking option.

Following the kick off meeting we created a detailed specification document that outlined how the website would function and flow. Once signed off, using Adobe XD, we were able to present a realistic prototype of how the website would look and feel when live. The site was developed based around the agreed sitemap and included e-commerce functionality that was built on the WooCommerce platform and utilised contact form 7 for all contact forms.

Users can typically purchase related products and book training courses. In addition a membership area was created that enabled users to access specific info (webinars, publications, offers etc.) that was linked to their profile type e.g. student, company etc. The membership area also had admin access that allowed SDC to set up members on a recurring charge to ensure members did not lose their access.

“Northern Media created a detailed specification document that outlined the site functionality and then began to create visual concepts. it’s the first time i’ve been so heavily involved in the website process and i thoroughly enjoyed it. our new site perfectly incorporates all aspects of our organisation, looks great and is really easy to find the info you need.”

Graham Clayton, Managing Director, SDC

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