GSB – Longstanding Client

Founded in 1981, Grahame Stowe Bateson (GSB) began its journey specialising in criminal and family law. Over the years, they’ve expanded their expertise to include conveyancing and wills & probate.

Having previously worked with us for a number of years on various projects, GSB approached us to help support their upcoming plans to grow and develop the business.

What We Did

To boost GSB’s online presence, we gave their website a total makeover. Here’s what we did:

  • New and Improved User Experience (UX): We made the site easier and more enjoyable to navigate.
  • Increased Page Load Speed: No more waiting around – the site now loads in a flash!
  • Greater Site Flexibility: Updating the site is now really easy, ensuring GSB can keep everything current.
  • Clearer Showcasing of Services: Users can effortlessly find the information they need.
  • Full Responsiveness: The site looks fantastic and works perfectly on desktop, mobile, and tablet.
  • Enhanced Site Security: Safety first! We enhanced the site’s security to protect GSB and their clients.

Following the website revamp, our SEO team got involved to boost its visibility and ranking on Google.

We also improved page targeting, expanded the site with new builds, and merged old pages, further enhancing GSB’s online visibility.

Results

  • Overall Metrics: Increased between 17% and 66%.
  • Child Maintenance Query: The search term ‘what does child maintenance cover’ saw a 6% increase in impressions, a 55% increase in clicks, and a 47% boost in click-through rate (CTR).
  • Harrogate Branch Page: Experienced a 7% rise in new users and a whopping 91% increase in views.
  • Family Law Leeds Keyword: Jumped an impressive 34 places

By revamping GSB’s website and implementing effective SEO strategies, we significantly boosted their online performance and user engagement.

GSB continues to benefit from an improved digital presence and showcasing their diverse legal services to prospective clients.

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Let’s have a chat

If you need more help or want to get started, give us a call.

01924 367 105

Let’s have a chat

If you need more help or want to get started, give us a call.

Send us an email

We will get back to you ad soon as we can.

hello@northernmediauk.com

Send us an email

We will get back to you ad soon as we can.